
Back by Popular Demand: Remastered Interview with Dr. Beau Lotto – Neuroscientist, Author, and Perception Expert
Watch or Listen on Spotify:
This standout episode of The Leadership Standard, featuring Dr. Beau Lotto was one of our most talked-about conversations—and for good reason. We’ve remastered and re-released it so you can experience it again (or for the first time) with improved audio and timeless insights.
Dr. Beau Lotto is a neuroscientist and world-renowned expert in perception whose research reveals how we see the world not as it is, but as it’s useful for us to see. He’s helped brands like Cirque du Soleil, Microsoft, and L’Oréal reimagine creativity and innovation through the lens of neuroscience.
In this episode—hosted by TEC Speaker and branding expert Gair Maxwell, known for drawing out bold insights with warmth and curiosity—Beau shares:
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A practical framework for navigating uncertainty
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How to approach problems differently—personally and professionally
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How to foster innovation through a deeper understanding of perception
As a three-time TED main stage speaker and founder of the Lab of Misfits, Beau blends science, storytelling, and strategy to challenge how leaders think—and see.
If you missed it the first time, don’t miss it now.
Watch on YouTube:
About This Episodr of The Leadership Standard Podcast
Originally hosted by TEC Canada Speaker and branding expert Gair Maxwell, this special episode of The Leadership Standard dives deep into the science of perception with renowned neuroscientist Dr. Beau Lotto. Known for his dynamic interview style and ability to spark thought-provoking dialogue, Gair guides a revealing conversation about uncertainty, creativity, and how leaders can learn to see differently.
Remastered from one of our most popular episodes, this conversation blends powerful storytelling with actionable insight—making it a must-listen for any leader navigating change or striving to innovate.