Although 100% of business owners and executives say customer segmentation is very important to the success of their business, less than 15% are happy with their segmentation efforts. In this previously-recorded webinar featuring you will learn from a world authority on how to segment your customers in a straightforward, easy-to-implement fashion.
As COVID-19 is continuously changing how B2B & B2C buyers and sellers interact, and online sales consistently trend to their highest levels in history, TEC Canada has focused on Sales & Marketing as our most recent quarterly content theme. This blog features a compilation of the most impactful Sales & Marketing insights that we’ve shared over the past few months and have all been strategically selected to help you make better business decisions.
How can you attract top talent and save time spent on your hiring? By striking the ideal balance between feedback and boundaries. In this previously recorded webinar, Nikki Pett reveals a surefire recipe for ensuring that your both employees and bottom line are productive and happy.
Looking to gain an advanced understanding of valuation and merger & acquisition (M&A) techniques? Kevin Shaw – Senior Vice President at Renaissance Mergers & Acquisitions – explains the art and science of valuation so that you can embark on a sale process with a value expectation based on appropriate valuation concepts.
What does a post-pandemic economic recovery look like? This session led by Adrian Cronje will help attendees assess timely economic impacts, market volatility and recovery, and investment considerations.
“The outlook is improving, both for the economy and individual TEC member firms. Not as many TEC CEOs now expect an extended economic slump as in our previous survey. They now sense the beginning of the next expansion. Profitability is holding up. Business investment and employment plans have stabilized.”
“As a founding member of our TEC group, I’ve seen the tides change and evolve over the years – and continue to be presented with different perspectives each time.”
If you are still stuck feeling that an entire sales cycle via webcam is painful and distorted, this presentation led by Kim Orlesky will depict how webcam sales meetings actually allow you to converse with more prospects, host laser-focused discussions, and close deals in less time. Watch this recording now to become equipped and ready to connect faster with profitable clients who are ready to buy with virtual handshakes.
In this webinar, attendees will assess if their communications are contributing to their credibility and overall reputation, or negatively impacting their reputation and brand. Complete with real examples, Adam Hartung will present examples from recent news events and other sources to ensure each attendee leaves with a thorough understanding of reputation bank deposits and withdrawals – as well as the implications.
Curbside service, hybrid work environments, migration from downtown spaces; what trends and attitudes will stick from here on out? Led by David Coletto, TEC member and CEO of Abacus Data, a leading market research firm, this webinar will provide exclusive access to public opinion data of how attitudes have evolved throughout the pandemic.
