Shawn Casemore

TEC Canada Speaker | Author | Speaker | Trainer | and Coach – Shawn Casemore | Vistage Speaker

Shawn is a sales expert and professional speaker who inspires audiences to achieve new levels of sales performance with actionable insights. Starting his sales career at age 11, he has sold everything from memberships to cars and services, and now studies top-performing sales professionals to stay at the forefront of today’s selling strategies. With expertise in sales growth, leadership, culture, and mindset, Shawn’s work has attracted brands like NGK, Bosch, PepsiCo, and Tim Hortons. He has written hundreds of articles for top publications and authored five books, including *The Unstoppable Sales Machine* and *The Unstoppable Sales Team*, with his upcoming book, *The Sales Multiplier Formula*, set for release in 2024.

Shawn Casemore

TEC Canada Speaker | Author | Speaker | Trainer | and Coach – Shawn Casemore | Vistage Speaker

Shawn is a sales expert and professional speaker who inspires audiences to achieve new levels of sales performance with actionable insights. Starting his sales career at age 11, he has sold everything from memberships to cars and services, and now studies top-performing sales professionals to stay at the forefront of today’s selling strategies. With expertise in sales growth, leadership, culture, and mindset, Shawn’s work has attracted brands like NGK, Bosch, PepsiCo, and Tim Hortons. He has written hundreds of articles for top publications and authored five books, including *The Unstoppable Sales Machine* and *The Unstoppable Sales Team*, with his upcoming book, *The Sales Multiplier Formula*, set for release in 2024.

Shawn’s Topics

Post-pandemic, many sales teams are struggling with motivation and facing challenges like difficulty reaching buyers, holding in-person meetings, and pushback on pricing. Traditional sales strategies are no longer as effective, and it’s time to shift from outdated, tactical approaches to more modern ones. Today’s sales professionals have evolved into sales concierges, and by integrating modern strategies with the right processes and technology, we can build a continuous pipeline of sales. In this session, Shawn will share insights on what’s changed in sales, the strategies that work in today’s economy, and help you create an actionable plan to drive new sales opportunities.

A misalignment of culture often leads to lost sales opportunities, but by building a Customer Centric Selling Culture, CEOs and Executives can boost sales and retain more ideal clients. This approach drives retention, referrals, and upsell opportunities, focusing on four key components to create a customer-centric culture. In this session, you’ll learn why a customer-centric sales culture is essential, how to measure its effectiveness, and why it’s the core driver for increasing sales and retaining key customers.

Selling in today’s economy can be challenging, with buyers harder to reach, longer sales cycles, and increasing frustration for sales professionals. The issue lies in using outdated, time-consuming tactics. The role of the modern sales professional has evolved, and by integrating modern sales strategies with the right technology, we can create a continuous pipeline of easy-to-close sales. In this presentation, Shawn will share insights into what’s changed in selling today and provide an actionable plan for launching a flood of new sales opportunities in the current market.

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