TEC Peer Advisory · Canada’s Most Established · 40 Years Strong

Feeling Isolated at the Top? You Don’t Have to Lead Alone.

More Than Executive Coaching. The higher you climb, the fewer people who truly understand your daily challenges. TEC pairs every CEO with a seasoned Chair for confidential one-on-one coaching built around what’s actually on your plate — backed by a peer group of vetted executives who pressure-test your thinking and push you forward.

Book a Coaching Discovery Call

Tell us a little about your business. We’ll match you with the right Chair.

Confidential · No obligation · 30-minute call

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Does This Sound Familiar?

“I can’t expect my board, my team, or my spouse to fully understand what’s really going on.”

The CEO seat is lonely. There’s no one at your level inside the organization to talk to.

“I’m making growth decisions with incomplete information and no one to pressure-test them.”

High-stakes calls. No sounding board. You’re relying on instinct when experience would serve you better

“I know I need to grow as a leader. But I don’t know who to learn from at this level.”

Generic coaching doesn’t cut it here. You need someone who has run a company at your scale — not someone who studied one.

TEC pairs you with a Chair who has been exactly where you are. Monthly. Confidential. No script.

Why TEC Coaching Is Different.

Most coaching gives you one perspective. One relationship. One frame of reference. TEC gives you multiple — running in parallel to your coaching every month.

PRIVATE

1:1 Executive Coaching

Monthly sessions with your TEC Chair. No theory, just your real situation, worked through with someone who’s been in it.

  • Your Chair knows your business, your team, and your blind spots

  • Every session is built around what’s on your plate right now

  • Accountability that carries between sessions

collective

Executives Peer Group Sessions

Monthly full-day meetings with 10–16 non-competing Executives. You bring the challenge. The room pressure-tests it.

  • 10-16 experienced operators stress-testing your thinking

  • Chatham House Rules — what’s said in the room stays there

  • Non-competing industries only — no conflict, full candour

One trusted advisor in your corner. Seasoned operators in the room. No other coaching model gives you both.

Your Coach Has Been in Your Seat.

Every TEC Chair is a former CEO, president, or senior executive. Not a trained coach who studied leadership — an operator who lived it. They’ve managed the people problems, made the growth calls, and sat with the uncertainty you’re sitting with now.

Alex Kroon
TEC CEO CHAIR, TORONTO, ON _______________

Scaled medical sales from $600K to $20M in two years. Grew a company organically 4Ă— as CEO before acquisition. Led five businesses across startups and multinationals.

Katherine Crewe
TEC CEO CHAIR & KEY EXECUTIVE, MONTREAL, ON

30+ years leading large-scale operational transformations. Fellow of the Canadian Academy of Engineering, and recognized among Quebec’s Top 100 Businesswomen.

Robert Hunt
TEC CEO CHAIR & KEY EXECUTIVE, VANCOUVER, ON

30+ years of general management experience across national and international markets. Held President and VP-GM roles at Jim Pattison Group, Canada’s second-largest private company.

Monthly confidential meetings. Up to 16 non-competing executives. A standing board of advisors that knows your business as well as you do.

A 30-minute conversation. No commitment required.

One peer insight could be the difference between your biggest win of the year and a costly mistake.

The decisions that define a company rarely come with a manual. TEC members don’t make them alone.

Growth Decisions
Scaling, entering new markets, hiring senior leaders, pivoting under pressure.

The calls that carry the most risk are the ones you can’t talk through with your team. Your Chair and your peer group have made them. Bring the decision — leave with clarity.

Leadership
Becoming the leader your business needs at its next stage. _______________________

The skills that built your company to where it is won’t be the ones that take it further. TEC helps you see that gap — and close it. _______________________

0%
see measurable business returns from their TEC membership investment
0%
extend peer collaboration beyond formal meetings — accountability that carries
0%
of TEC members experience meaningful personal or professional value
0%
actively advocate for TEC within their leadership circles

What It’s Like to Have a TEC Chair in Your Corner

“He’s really there to pull the best from you.”

David Kinder, President & CEO of Big Rock Brewery

“She won’t really give out the solution. She’s really good at like helping you get to that point and realizing that aha moment yourself.”

Dr Tasneem Rhemtulla, Dentist & Founder of Centennial Smiles

“He’s really forced us to think about our whole being and not just the business side of our life.”

Jill White, President of MAKR Play Group

Guiding a billion-dollar manufacturer through its toughest test.

Cindy turned a solo venture into a people-first company.

Cassidy became 
the builder behind 
the builder.

Theresa kept building—even when the room doubted her.

Is This Group for You?

TEC coaching is built for CEOs, presidents, and owners who are done making the biggest calls alone. If you’re running a company with 25 or more people and carrying decisions your team can’t help with — this is what TEC was built for.

  • President, CEO, Founder, or Owner with full P&L responsibility

  • Company of 25+ employees — established, not pre-revenue

  • You’re making decisions your board, team, or family can’t fully weigh in on

  • You want peer-level honesty, not managed feedback

  • You can commit to monthly Chair sessions and full-day peer meetings

TEC Chairs take a limited number of members. Availability varies by city.

Stop Leading Alone. Start Leading Better.

No commitment. Just a 30-minute conversation with a TEC Chair who’s been exactly where you are.

Executive peer advisory groups, leadership coaching, and business development programs for Canadian executives and business owners.

© 2026 TEC Canada. All rights reserved.

Executive peer advisory groups, leadership coaching, and business development programs for Canadian executives and business owners.

© 2026 TEC Canada. All rights reserved.

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