TEC Canada CEO and KEY Chair
“Running a business in Atlantic Canada has its own set of challenges,” explains Mike. “We don’t always have access to the same resources as business people do in Toronto, Montreal or Vancouver. Yet our businesses compete with their businesses. That’s why I’m so pleased to bring TEC to Atlantic Canada. It’s a world-class resource for the progressive CEO.”
Mike Mallory is an entrepreneur, university lecturer, marketer and consultant. He relishes sharing his knowledge and experience with senior level leaders of Atlantic Canada’s largest enterprises through his role as a TEC Chair.
Mike made his move back to New Brunswick following five years running the marketing effort for a US franchising company. Back in Canada, he co-founded and operated a chain of B2B computer stores, as well as York St. Software, a national distributor of financial management software.
“Mike’s experience in marketing and public affairs, coupled with the insights he has gathered from his members, makes him a great resource.”
In addition to building his two companies, Mike was asked by the province of New Brunswick to write and implement a new tourism marketing program. Following this assignment, he became a partner at Harley-Mallory Inc., offering clients high-level services in marketing and public affairs.
Mike’s wide array of business and leadership skills and his entrepreneurial experience are all highly regarded by the TEC community. He imparts a unique perspective with his strategic marketing and communications background. Innovative, strategic, resourceful, he advocates challenging TEC members. His groups operate in a respectful environment that encourages the sharing of ideas and insights. His members are committed to each other’s success.
TEC Group Vision
“Individuals in our groups understand the incredible value that they can realize by being active, participating and committed members. For this reason we all agree to practice ‘tough love.’ We interact with honesty and forthrightness because we believe it is our responsibility to challenge each other.”
- Lives in Fredericton with his wife, Norah
- Pride and joy – his four children and seven grandchildren
- MBA, Richard Ivey School of Business; BBA, University of New Brunswick
- Board member, Entrepreneur’s Forum and UNB Red Bomber’s Football
- Bass player, Vinyl 2 Bits Showband