Mark Woolnough

Mark Woolnough

Guelph, ON

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Mark Woolnough is a veteran entrepreneur with a passion for innovation and business leadership. With a career that spans nearly 40 years in the global pharmaceutical industry – primarily focused in the veterinary and environmental segments – Mark embodies results-driven leadership that is as effective as approachable. A skilled strategist in business development, Mark is well-known for devising strategic plans and tactical executions that increase total market share and an organization’s profitability – for both products and services.

Having worked within a broad range of organizations throughout his career, Mark’s professional journey began in sales with the world’s largest privately-held multinational pharmaceutical company, Boehringer Ingelheim. Mark’s advancement at the company included 13 new product launches, 35% increased profitability, Canadian revenues of $18 million, and marketing leadership in Canada, the USA, the UK, and the EU.

After deciding to harness new growth opportunities, Mark established his own consulting firm in 1997 and established Norbrook Laboratories in the US generic market as a result. In later years, he continued to expand his entrepreneurial ventures by founding an animal health distribution firm in 2003, and most recently by establishing a proprietary environmental laboratory in 2016.

Having achieved distinctive credibility through his extensive marketing and sales experience in the pharmaceutical, animal health, environmental, and professional service industries – Mark is passionate about helping business leaders in his community face challenges. CEOs, presidents, owners, and leaders of large enterprises with a vision and drive for developing sustainable businesses in our global economy will find solace in Mark’s ability to facilitate, lead and help them build successful, impactful organizations.

TEC Group Vision

In keeping with the Strategic Coach® approach of “providing clarity, removing complexity, and simplifying life”, we engage and value the power of our peer advisory group, from non-competing industries in providing a safe, stimulating environment to accelerate both professional and personal growth.


  • As a trained wildlife biologist and a passion for the mountains, Mark has been a life-long mountaineer and skier with a like-minded daughter and son
  • A Kolbe Certified™ Consultant, Mark is an expert at identifying people’s natural talents and helping organizations utilize those talents productively.
  • Myers Briggs Type Indicator (ENTJ): Extraverted Thinking with Intuition.
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